Category: Best practices
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Three ways Canadian EDOs can boost interprovincial trade & support businesses
Canadian economic development professionals nationwide are looking for practical ways to support their businesses and area economies. One of the most obvious ways to do that is to bolster and improve trade across provincial and territorial boundaries. This makes sense for many reasons, regardless of U.S. trade policy, and is one important way businesses across… Read more
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Crafting personas: The critical AI use tip you may be missing
If you plan to use AI tools to generate copy meant for human eyes, you must spend a little time crafting your AI persona. This takes a little bit of time at the front end, but you will get results that are so much more authentic and effective. Once you have crafted something that works,… Read more